The 2026 China (Guangzhou) Cross-Border E-Commerce Fair (CCEF) will open in Guangzhou on June 16. For the first time, the event will establish an exhibition area for Regional Comprehensive Economic Partnership (RCEP) members , creating a dedicated platform for bilateral trade, exchanges, and cooperation between Guangdong and other RCEP members.

The newly launched RCEP exhibition area, designed as an open regional display zone, will feature six RCEP members: Australia, South Korea, Indonesia, Malaysia, Vietnam, and Thailand.

RCEP economies, which make up the world's largest free-trade bloc, are among the most accessible and fastest-growing nearby markets for Guangdong's sellers, according to Liu Feina, executive president of the Guangdong E-Business Association, a co-organizer of the 2026 CCEF.

Source: South
Editor: Lyu Yun