This year's Dragon Boat Festival season witnessed an extraordinary surge in Guangdong's "dragon boat economy," drawing over 23.21 million tourist visits and generating tourism revenues surpassing 11.4 billion yuan. 

Click to discover how ancient traditions are powering Guangdong's prosperity.

Source: Guangzhou Daily
Column Supervisor: Guangzhou Daily Global
Production Supervisors: Dang Jianjun, Lyu Yun, Xue Yan
Video: Hong Xianwei (Jinan University), Yang Shuangyu(Jinan University)
Advisor: Zhao Tianfang (Associate Professor, Jinan University)
English author & editor: Lyu Yun